In memoriam card with lake in mist

A peaceful, soft funeral card

Put simply, an online funeral card is a web page that announces a death: who has passed away, when the service is held and where, with room for a few personal words. It is sent as a link, read on any screen and can be forwarded to anyone who should know. This design approaches that task with a landscape full of stillness.

The eye first falls on a lake in early morning mist, a band of reeds catching the pale light and the far shore dissolving into grey. It is an image about calm and transience rather than about one person, which gives the card a universal feel. Beneath it, the words In Memoriam in quiet capitals introduce the name, set on one line in a strong, slightly square slab serif in dark brown. The text below is centred and set in a restful sans serif; small copper headings mark the practical sections. The off-white card on warm taupe feels soft and unhurried.

Because the card carries no portrait, it also suits situations where the family would rather not share a photograph publicly. Everyone who receives the link can write in the online guestbook that belongs to the card, so all messages end up in one place.

Frequently asked questions

Can the card be ready at short notice?

Yes. Everything visual is prepared, so you only fill in your own text and details. Most families share the link within an hour of starting, without waiting for a printer.

What does a recipient see and do?

The landscape, the name and the announcement, followed by the details of the farewell. Beneath those, buttons let them reply, open the route, save the date and leave a condolence message, all on the card itself.

Why is In Memoriam set in small capitals?

The small, spaced capitals act as a quiet heading between the photograph and the name. They signal the purpose of the card at once, yet leave the name as the most prominent line on the page.

Can I make the card more personal?

Certainly. Replace the lake with a place that meant something to the person, add a line of poetry or a word of thanks, and adjust every text block. The portfolio shows other designs that can be edited the same way.

Are there costs for each guest?

No. The card can be shared with as many people as you wish without extra cost, which makes it more economical than print and post. The pricing page lists what is included.